
ABOUT FDL
Finance and accounting is our passion.
You dream about growing your business; we dream about enabling you. Let us help you focus on your strengths with our financial directing and accounting services. From offering strategic financial guidance to balancing your books, we're the perfect finance business partner for achieving your potential!
.jpg)
WHAT WE DO
We're all about helping you achieve your vision.
Every business needs an accountant – and deserves a Finance Director! Many business owners don't understand the full value or power of mastering your finances. FDL empowers you with critical insights for growing your business so you can make the best decisions possible.

Startup package
Tailored for start-ups and small businesses, the Startup Package includes ongoing support, quarterly financial and strategic reviews, and accounting compliance oversight.

Growth package
Designed for small businesses looking to grow, the Growth Package includes Startup Package services, a monthly finance health check, management reports, and annual planning.

Scaleup package
Created for businesses ready to scale, the Scaleup Package includes Growth Package services, strategic direction, attendance at board meetings, mentoring, and a management team.

Custom Package
Create a Custom Package with services to help you complete a project, such as investment decisions, system design and implementation, budgeting and cash flow forecast, scenario planning, or due diligence for acquisitions.
OUR TESTIMONIALS
Check out what our clients have to say about working with us.

I've worked with Cat both during her tenure at Simply Media and since the inception of her business, Finance Director London.
She's always been brilliant to work with, and I really couldn't recommend her services enough.
Whether I need help with basic accountancy or with more strategic business advice, I know she'll always take a considered approach so that we're able to arrive at the best solutions for the business.
She always has endless patience for equipping me with the knowledge and insights I need to be able to better manage my business and I'm sure that we'll continue working together years into the future

Discover how we supported their growth


We have been partnering with Finance Director London for more than five years now, and during this time the support we have received from them has just been immensely useful. […]
We're growing and we've trusted Finance Director London as our financial partner. They're part of our team and they guide us through all things finance. Looking back when the cash was tight, we needed urgent help to stay afloat and acting as a dedicated CFO, Catalina was there to guide us through.
Conversely, now that things are easier, Catalina advises on how to make our money work harder for us. But she also helps us on projects. Projects such as changing an old accounting system into something a bit more modern, a bit more scalable. And on occasion we've had situations where we've been pitching for grants and then managing them, and other times we've benefited from R&D tax credits. Catalina has been there at the heart of all those activities, as well as being a trusted advisor when we need to talk to her.
So in conclusion, I'd like to say that our relationship with Finance Director London is incredibly valuable to us and engaging with them is critical to our success.

Discover how we supported their growth


As a young business, it was essential for us to ensure financial health going forward, and Catalina's expertise was instrumental in helping us achieve this.
Acting as our financial director, she put everything in place, gave us straightforward advice on how to deal with all and any financial issues and even had the patience to answer some very naive questions.
In short, she relieved us of the burden of dealing with all things "finance" and gave us the confidence to build the business. And she delivered it all with a human touch: approachable and friendly.

Discover how we supported their growth


ABOUT US
Catalina Cotoara - Managing Partner
With over two decades of experience as a Finance Director, Financial Controller, and Accountant and a passion for numbers, I love using my skills and knowledge to help founders in the media and tech sectors turn innovative ideas into successful businesses.
When I’m not immersed in financial strategies, you can find me enjoying a good skiing session or volunteering in my local community. I always start my day with a single espresso.



