top of page
Finance Director London view of the City of London as seen from North London

Fractional CFOs and Accounting Services for SMEs

At FDL we decode finance to accelerate business growth.
Grow your business with us!

ABOUT FDL

Finance and accounting is our passion.

You dream about growing your business; we dream about enabling you. Let us help you focus on your strengths with our financial directing and accounting services. From offering strategic financial guidance to balancing your books, we're the perfect finance business partner for achieving your potential!

Business partners finalising a meeting

WHAT WE  DO

We're all about helping you achieve your vision.

Every business needs an accountant – and deserves a Finance Director! Many business owners don't understand the full value or power of mastering your finances. FDL empowers you with critical insights for growing your business so you can make the best decisions possible.

Two founders celebrating their launch

Startup package

Tailored for start-ups and small businesses, the Startup Package includes ongoing support, quarterly financial and strategic reviews, and accounting compliance oversight.

Team discussing financial forecast

Growth package

Designed for small businesses looking to grow, the Growth Package includes Startup Package services, a monthly finance health check, management reports, and annual planning.

Boardroom memebers reviewing financial strategy

Scaleup package

Created for businesses ready to scale, the Scaleup Package includes Growth Package services, strategic direction, attendance at board meetings, mentoring, and a management team.

Fractional CFO evaluating investment opportunities with a client

Custom Package

Create a Custom Package with services to help you complete a project, such as investment decisions, system design and implementation, budgeting and cash flow forecast, scenario planning, or due diligence for acquisitions.

OUR TESTIMONIALS

Check out what our clients have to say about working with us.

quote

Cat and her team supported OSO through an operationally complex period of growth. Her experience was invaluable in untangling the complexity of our accounts. She brought clarity and traceability where we desperately needed it. I couldn’t recommend her highly enough.

Simply Media rights holder

Sion Smith

CTO, OSO

Discover how we supported their growth

View Case Study
quote

We have been partnering with Finance Director London for more than five years now, and during this time the support we have received from them has just been immensely useful. […]


We're growing and we've trusted Finance Director London as our financial partner. They're part of our team and they guide us through all things finance. Looking back when the cash was tight, we needed urgent help to stay afloat and acting as a dedicated CFO, Catalina was there to guide us through.


Conversely, now that things are easier, Catalina advises on how to make our money work harder for us. But she also helps us on projects. Projects such as changing an old accounting system into something a bit more modern, a bit more scalable. And on occasion we've had situations where we've been pitching for grants and then managing them, and other times we've benefited from R&D tax credits. Catalina has been there at the heart of all those activities, as well as being a trusted advisor when we need to talk to her.


So in conclusion, I'd like to say that our relationship with Finance Director London is incredibly valuable to us and engaging with them is critical to our success.

Simply Media rights holder

Tim Page

Strategy lead for Envelopers

Discover how we supported their growth

View Case Study
quote

Cat and her team at Finance Director London are just fantastic.


As the CEO of a small business, the last thing I need is to worrying about what state the accounts are in, and Cat just takes all of this worry away from me.


I have total confidence in Cat and her team. Everything is on time, correct, and easy.


A big thank you from me!

Simply Media rights holder

Alex Matthews

CEO of Percept

Discover how we supported their growth

View Case Study

LATEST POSTS

Knowledge Base

Finance Team discussing financial projections

Pricing Strategies: The Overlooked Growth Lever

Finance Team discussing financial projections

Driving Sustainable Growth: A Practical Guide for Tech Founders

Finance Team discussing financial projections

Burn Rate and Runway: The Numbers That Buy You Time to Build Something Great

Founder Catalina Cotoara Chatting over Coffee with a customer

ABOUT US

Catalina Cotoara - Managing Partner

With over two decades of experience as a Finance Director, Financial Controller, and Accountant and a passion for numbers, I love using my skills and knowledge to help founders in the media and tech sectors turn innovative ideas into successful businesses. 

When I’m not immersed in financial strategies, you can find me enjoying a good skiing session or volunteering in my local community. I always start my day with a single espresso. 

bottom of page